PastryShow is part of the “Show” project, which ISA decided to develop to revolutionize the world of ice cream, pastry and food shops in general. The keystones of this project are the three-dimensional view of the product, a completely transparent display system, and highly advanced technology.
PastryShow – not just a showcase for pastries, but the pastry showcase that perfectly enhances the food appeal of the products displayed.
PastryShow concentrates technology, style and innovation into a design that will definitely make all the difference inside a shop.

PastryShow: unlimited visibility
The completely transparent front and sides, the inclined display shelves and the unique arrangement of the different display levels make Pastryshow the pastry showcase that offers “unlimited” product visibility from every angle.

PastryShow: four levels of sweetness
A different taste for each level. Along with its striking design and the highly expressive modern styling, inside Pastryshow incorporates the most advanced refrigeration technologies.
With its three shelves it offers a greater display capacity and truly enviable product visibility.

PastryShow: more versatility
PastryShow is a real show of “made to measure” forms and compositions, designed to be most adaptable to any type of shop and furnishing needs.
PastryShow is not just a showcase, it’s a whole new way of displaying product, a true stage for putting your creations in the limelight!