


The Latest Interpretation of Urban Eating.
Urban Style is full of character. It is the outcome of intense research and study of the surfaces, volumes and lines that result in unhurried dynamism. Urban Style was inspired by simple geometric figures that form a modular, open architectural whole. The point of fusion for different foods, Urban Style creates new scenarios for multi-sensorial and multicultural eating.
Design
Urban Style by ISA was designed to reduce the distance between the sales assistant and the customer, increasing the sensorial interaction with the displayed products. The inclined surfaces, the reduced dimensions and the creation of the projecting islands next to the display cases, enhance food appeal and allow the product to be eaten near the counter.
Functional
The potential of Urban Style furnishing lies in its ability to give rightful emphasis to the creativity of pastry chefs and at the same time create strategic display spaces to promote special sales and impulse buying. The newly configured refrigerated cell integrated into the counter has pull out uprights that allow you to fully make use of the ample display area and to simplify the stocking operations and product serving.
Integrable
Urban Style is different to traditional ranges because it is always the best showcase for whatever product you are offering and can create a welcoming atmosphere suitable for any time of day. The mixing bar, the unit for preparing individual dishes and the cocktail station can all be integrated into the decor, creating practical ergonomic work areas that conform to the highest standards of hygiene.
Versatility
With Urban Style you can create express food service areas that are well-designed, welcoming and enjoyable. To store, display and serve food in the best possible way the Urban Style self-service modules are available in a hot buffet version for stainless steel Gastronorm tubs or trays, or in the cold buffet version.
Creativity
GelatoMix, Yomix and Fruitmix are a line of behind-counter modules for the preparation and serving of yoghurt, milk drinks, blended drinks and fresh fruit salad. The modules also become an extra refrigerated display area. It is workspace divided into multiple areas for the preparation of different products. The areas allow a merged and practical organisation of your work, keeping handy all the tools you need to display and put the finishing touches on your creations.
Customisable
ISA’s Research and Development Department dedicated a lot of effort to designing a new behind-counter bench that combines ease of service with increased display space and alternative product promotion. The suspended cabinets, available in refrigerated or non-refrigerated versions, can be arranged independently of the aesthetics of the counter for eye-catching impact.
Ergonomics
With Urban Style you can make the most of your workspace and boost practicality and daily efficiency without having to give up an elegant minimalist look. The new lines of the drawers and the pull-out and sliding uprights integrated into the panoramic doors, allow rational product display and facilitate packing and clearing operations.
Techno-ecological
The New Classic range uses latest-generation technological Solutions, such as refrigeration system with CO2 coolant (optional) and increased insulation in high insulation expanded polyurethane injected with CO2 gas. Power, reliability, no dangerous emissions, and optimisation of energy consumption: Urban Style is the best answer for anyone wanting high performance equipment with low energy consumption.
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